Coffee Bloom
(About the project)



Client
Brewlyn
Overview
Developed a full brand identity for Coffee Bloom, a boutique coffee shop chain.
Role & Responsibilities
Logo design
Brand color palette & typography
Packaging and signage
Role & Responsibilities
Logo design
Brand color palette & typography
Packaging and signage
Role & Responsibilities
Logo design
Brand color palette & typography
Packaging and signage
Process/ Approach
Researched competitors and modern café aesthetics
Built a mood board around natural earth tones and handcrafted textures
Iterated through 10 logo concepts before selecting a cup-inspired design
Process/ Approach
Researched competitors and modern café aesthetics
Built a mood board around natural earth tones and handcrafted textures
Iterated through 10 logo concepts before selecting a cup-inspired design
Process/ Approach
Researched competitors and modern café aesthetics
Built a mood board around natural earth tones and handcrafted textures
Iterated through 10 logo concepts before selecting a cup-inspired design
Final Outcome
Logo featuring minimalist line art with earthy hues
Sustainable packaging with illustrative patterns
Branded signage and in-store menu system
Final Outcome
Logo featuring minimalist line art with earthy hues
Sustainable packaging with illustrative patterns
Branded signage and in-store menu system
Final Outcome
Logo featuring minimalist line art with earthy hues
Sustainable packaging with illustrative patterns
Branded signage and in-store menu system









